The Urban Renewal Project is a sixteen-piece hip-hop collective (yes, sixteen!) based in Los Angeles.
Their sound can be loosely defined as hip-hop, but in reality their sound seamlessly blurs the boundaries between soul, funk, jazz, and hip-hop – utilising the old adage of power in numbers, they boast a big band horn section, singers and three MCs among their ranks. And like that, strutting its funky wares is new single ‘Shake Those Hips’, offering us an opportunity to fully realise the complete, irresistible power of the ensemble’s vibrant sound.
This is slick, grooving and funky slice of infectious hip hop; ‘Shake Those Hips’ is insanely catchy, extremely addictive and pretty brilliant. It is a syrupy brew; big, brassy and funk-fuelled hip-hop. Swaggering along with an irresistible groove, huge blasts of brass, infectious bars from three MCs and more horns than a randy goat – we’re treated to a fun-filled barrel-roll through positive vibes just begging to be danced to.
This is one of the most thrilling singes of 2019 thus far and one sure to leave an indelible mark on your soul.
‘Shake Those Hips’ is the lead single from their forthcoming EP titled Love Glory Duty Death, expected later in 2019. Listen to the single below: