Rise of Super Furry Animals: An Interview with Ric Rawlins

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The wonderful, the magnificent and the legendary Super Furry Animals, make their return to Irish shores, with their first Irish show in many a year, at Body & Soul this weekend. As one of my all-time favourite acts, I can honestly say that there is more than a hint of jealousy toward those of you who will get to see them this weekend (or any other time in the not so distant future).

With all that in mind, here’s a chat I had with author and authority of all things SFA, Ric Rawlins about all things Super Furries and his book, ‘Rise of Super Furry Animals’.

Originally published for GoldenPlec, March 8th 2015, notably prior to SFA’s reunion. Enjoy!

Throughout their long and fascinating career, Super Furry Animals have proven themselves as one of the most enigmatic, creative and brilliant psychedelic pop bands of our time.

They had an army tank equipped with a techno sound-system, caused national security alerts with 60-foot inflatable monsters, went into the Colombian jungle with armed Guerrilla fighters, and drew up plans to convert an aircraft carrier into a nightclub. Yet SFA’s crazed adventures only tell half the story. Most importantly, there is their music.

Originally, an electronic music collective, Super Furry Animals started out playing raves across Europe before evolving into an experimental rock group in 1993. Signed to Creation Records, they shot to fame and thanks to the record sales of label-mates Oasis; they found they suddenly had a vast budget to play with. By mixing up electronic beats, surf rock, Japanese culture and more, the band produced some of the most exciting and memorable records of the past two decades, in their own uniquely surreal way.

Written with the band’s participation, new book, ‘Rise Of The Super Furry Animals’ tells this remarkable story and ascent to fame. Barry Healy caught up with the book’s author Ric Rawlins, to delve into the weird and wonderful world of Super Furry Animals.

WHAT MADE YOU WANT TO WRITE A BOOK ON SUPER FURRY ANIMALS?

Ric Rawlins: They’re one of the most radical, creative and catchy bands of all time, but for some reason pop culture hasn’t quite embraced SFA’s legacy yet. Anyone who’s really explored them knows that they’ve created a multidimensional universe… at their best they’re like a crazy Mario-style game, with miles of palm trees and ice mountains to explore. In the ’90s they were labelled ‘Britpop’ by some, but they actually had more in common with stateside acts like Beck or the Beastie Boys; it was this sample-based, upbeat approach to fusing beats with guitars that really marked them out as a cutting edge pop group. So I wanted to kind of visit Furryworld: go behind the scenes of their fantastic songs, find out why they’ve had these radical flourishes, and meet Pete Fowler’s monsters up close. When I met the band for a magazine article in 2009, it sort of green lit the idea.

HOW LONG DID IT TAKE YOU TO WRITE THE BOOK AND WERE THE BAND ENTHUSIASTIC/HELPFUL ABOUT THE BOOK?

RR: It took about five years of slowly piecing it together in my weekends and evenings, and that was propelled forwards by a sort of annual ‘Gruff summit’ whereby I’d meet him in Cardiff and scribble down few more notes. The band were helpful although Bunf was strangely AWOL for about a year… the band didn’t know where he was… it was as if he’d been abducted.

HAVING SPENT TIME WITH THE BAND, WHAT CAN YOU TELL US ABOUT THE DIFFERENT PERSONALITIES AND THE DYNAMICS WITHIN THE BAND?

RR: I guess for Furry fans this might not be news, but Gruff is considerate, originally minded and obscurely hilarious… Cian is a kind of evil genius without the evil bits… Bunf is surreally hilarious but I only ever realise this after considering what he’s said for a few minutes, Guto is a real pleasure; he’s generous, considerate and has good manners and Daf is kind of like their star footballer who’ll slide through to score the goals!

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